Catch me also working on:

Norme Studio




Digital Art Direction
PR Mailer Creative Concept

TypeBea




Brand: TYPEBEA
Graphic Designer: Shari Russ, Bronte Alder
Ecommerce Manager: Amy Hiscock

Focused on user empowerment and rich content, my digital art direction for Typebea website prioritises a clear and informative aesthetic. This translates into a website experience that guides customers on their personalised haircare journey. High-quality visuals showcasing natural ingredients are balanced with informative content and logical flow allowing users to make informed choices about their haircare routine. The overall design fosters a user-centric environment, placing the customer at the center of the Typebea experience.

www.typebea.com


Preview:

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Creative Concept
Art Direction
Directing
3D Animation Storyboarding
Product Photography
Film Photography
Video Editing

Luminous




Brand: Vida Glow
Copywritter: Halimi Castellanos

Talent: Millicent Lee and Lidia Comini

Cinematographer & Campaign Photographer: Tane Coffin
Content Manager: Bettina Tyrrell
Producer: Jessica Frost
MUA: Lorella Giannini

Stylist: Aubree Smith
3D Animation: Jumbla Studio

'Luminous' takes a bold creative approach, using lighting as the cornerstone of our narrative. Beginning in darkness to ignite intrigue and curiosity, the emergence of light flares beckons viewers to follow the transformative path. As the product emerges, the purple and blue hues of the lighting echo the captivating still life campaign images, offering a visual preview of what 'Luminous' has in store. Through the interplay of spotlights and a progression towards brighter full illumination, 'Luminous' crafts a compelling storyline, with each light treatment serving as a chapter guiding towards luminosity. This immersive visual experience empowers and beautifies, urging viewers to embrace skincare from within in an entirely new light.


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Creative Concept
Directing
Still Life Photography
Video Editing

Collagen Liquid Advance Launch Campaign




Brand: Vida Glow
Copywritter: Halimi Castellanos

Talent: Phoebe Ghorayeb

Cinematographer & Campaign Photographer: Tane Coffin
MUA: Lorella Giannini

Stylist: Rebecca Alonzo

In the pursuit of developing an effective launch campaign for Vida Glow's Collagen Liquid Advance, the primary focus was to cater to the needs of time-challenged consumers who require on-the-go collagen solutions that seamlessly align with their hectic schedules. Their top concerns revolve around convenience and product effectiveness, with a strong preference for clean and science-driven solutions that offer tangible results.

My creative approach employed a strategic viewpoint: utilising a birds-eye perspective in a series of scenarios to engage and pique viewers' curiosity. This approach served as an attention-grabbing opener before we delved into the delightful sensorial experience of consuming Collagen Liquid Advance, underlining its exceptional taste. We leveraged 3D animation to educate the product's key active ingredients, ultimately yielding one of the most commercially successful campaigns Vida Glow has seen in the last three years. The creative concept effectively addressed the precise needs of our target audience, forging a robust connection with Vida Glow's Collagen Liquid Advance.
 


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Creative Direction
Photography
Video Editing

What I was wearing




Personal Project
There’s a pervasive hunger to put our trauma to use. Yet trauma permeates every space we exist within. So where, then, does exploitation end and liberation begin? Through a collective
of mixed media works, Deelan Do reclaims the nonlinear notion of consent. In a visual conversation of vulnerability, Deelan draws on his personal experience and surrounding stories of casual trauma as cathartic fuel for momentum. Facing introspection in the hope of creating communion around the particularities of voice, control and empowerment – while
finding space to heal himself.

What might seem to be the surface is an embodiment of the underneath. ‘What I wear’ is and was not - an invitation for your touch.


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Art Direction
Product Photography
Video Editing 

Clear




Brand: Vida Glow
Creative Direction: Rachel Dawson
Copywritter: Halimi Castellanos

Clear is a once-daily ingestible capsule from Vida Glow’s Advanced Repair range. Acne, breakouts and pimples occur at any age. Yet hormones, diet, stress and lifestyle factors can compromise skin health and disrupt skin microbiome. Clear’s art direction, photography and videography are set out to cohesively standout in the beauty/ supplement segment while making sure to maintain a scientific appeal to the visuals.


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Art Direction
Videography
Video Editing

Hairology




Brand: Vida Glow
Creative Direction: Rachel Dawson
Copywritter: Halimi Castellanos

Animation: Mikaela Stafford
The campaign highlights Hairology’s hero active, AnaGain™, and a robust blend of targeted micronutrients that are best for hair growth and thickness, Hairology supports and maintains healthy hair follicles to revitalise and strengthen strands from within.  


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Photography
Cinematography
Art Direction

Louis Vuitton




Talent: Cynthia Taylu
Designer: Louis Vuitton 
Stylist: Hayley Clutterbuck
HMU: Reanin Glah
In collaboration with Louis Vuitton’s Spring Summer 2020 bag collection, an elegant, practical ideal everyday bag portrayed through the lense of contrast, experiments and provoking, rebellious and playful dynamic.


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Photography
Cinematography
Art Direction

Go West




Model: Maggie Luu
Designer: Bulley Bulley
Go West is an exhibition of works by designers Bulley Bulley, creative directed and captured by Deelan Do and modelled by Maggie Luu. A vision of country-style that pays homage to life on the horse’s back; is reimagined as romantic, nostalgic and incongruously disco-glam against the landscape of the North Burnett region. 


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Branding
Creative Direction
Web Design

One Light Only




Work in Progress
A virtual music festival hosted by SolarBuddy to celebrate International Women Day and shed a light on extreme energy poverty and its long term effects on millions to raise awareness and support. The design appoach embraces the long term ‘echoing’ positive impact of the solar light donated to young girls all around the world who are living in energy poverty. 


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Photography
Art Direction

Pool Boy




Model: Josaia Bruinsma
Stylist: Hayley Clutterbuck
Published on Mob Journal

An attempt to visually evoke the interaction between the heat of a dry summer day and an empty pool, through the lense of contradictory styling, combining vintage designers and comtemporary pieces.


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Branding
Creative Direction
Content Creation

Mural

SolarBuddy




Work in Progress
A playful, energetic and dynamic ‘grown-up’ outlook for an Australian based impact organisation focuses on extreme energy poverty.  The chosen unique solution embraces story telling in combination with ‘energy’ line art and duo-tone imagery to not only maintain strong brand equity but also emphasis on a quirky, approachable and poignant visual language.   


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Personal Project

MASC4MASC




Participants:
Ken
Cody
Brayden
Thomas
Navii
Music: Miink Small Clan
MASC4MASC offers a poignant rebuttal against the general societal misconception that the epitome of beauty is to be tall, white, masculine and cis. This perpetuates a belief that other minorities are lesser and superficially eliminates an entire race or a subcultural group. The open use of “preference” is simply discrimination.


Images

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Photography
Art Direction

GOSSAMER




Talents:
Sam Lebib
Meraena Tupangaia
HMU:
Tracey Katherine
Designer:
Cheryl Nesbitt
Published on Kaltblut Magazine

GOSSAMER is an experimental fashion editorial project which explores the connection between creativity and identity. This enables the art direction to explore means of communicating the woven connection between self-identity and self-expression through experimentation of shooting techniques, lighting and a sense of the storyline intertwined with the garments. GOSSAMER also highlights the knitting texture, colours and textile manipulation to embrace the uniqueness of Cheryl’s collection.


Images

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Line Art Illustration

Black Lives Matter




Cynthia Taylu
A contribution to the Black Lives Matter movement.


Preview:




Personal Project

Masculine Renunciation




Models:
Riley Charles
Brayden Hiscock
Designer: Sal J Edwards
MUA: Chantel Brayley
Styling: Hayley Clutterbuck
Published on Kaltblut Magazine

Masculine Renunciation focuses on garments designed by Sal J Edwards that responds to the contemporary call for the redefining and diversifying of gendered identities. The body of work interrogates the unspoken line that divides acceptable masculine aesthetics from the transgressive, identifying playful ways to challenge that line through fashion practice and unconventional concept. 



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Acknowledgement of Country
Dee acknowledges the Yugarabul, Yuggera, Jagera and Turrbal peoples, Traditional Custodians of the land on which we meet today, and pays his respects to their Elders past and present. Dee extends that respect to Aboriginal and Torres Strait Islander peoples here today and always.